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About Us

Welcome to EyeSmart, Australia’s premier online media platform dedicated to small to medium-sized, innovative companies in the eye care industry. We provide a space for eye care professionals to stay informed, find inspiration, and connect with like-minded businesses. From industry news and business insights to cutting-edge product showcases and job listings, EyeSmart is the go-to resource for professionals shaping the future of eye care in Australia.

Our Purpose

Our mission is to support and elevate the innovators and independent businesses that drive the eye care industry forward. By highlighting the unique stories, challenges, and solutions of small to medium-sized companies, we aim to foster a community where fresh ideas and emerging trends can thrive.

What We Offer

  • Industry News & Trends: Stay up-to-date with the latest developments in eye care, with a special focus on small to medium-sized businesses leading the charge in innovation and customer care.
  • Product & Technology Spotlights: Discover groundbreaking products, tools, and technologies from independent companies and new players in the market, giving you the insights you need to make informed decisions for your business.
  • Business Strategies & Best Practices: Access tailored resources on managing and growing an eye care business, covering topics like patient engagement, digital marketing, practice management, and more.
  • Job Listings: Find and list exciting career opportunities in the eye care industry. Our job board connects businesses with talented professionals looking to make a meaningful impact in practices, labs, research, retail, and beyond. We’re committed to helping small to medium-sized companies find the expertise they need to thrive.

Why Choose EyeSmart?

  • Community-Focused: We’re dedicated to building a supportive community that celebrates and connects the independent businesses and professionals who are the backbone of the industry.
  • Expert-Led Content: Our team is comprised of eye care professionals and business experts who understand the unique challenges of smaller enterprises in a competitive field.
  • Trusted Resource for Talent: EyeSmart’s job board is designed to support both employers and job seekers, with a focus on meaningful roles in independent companies that prioritize innovation, quality, and personalized care.
  • Accessible, Actionable Insights: We provide high-quality content with practical advice and strategies you can apply directly to your business, empowering you to stay ahead in a constantly evolving industry.

Join the EyeSmart Community

Stay connected to the latest in eye care innovation, find new job opportunities, and gain access to resources tailored for small to medium-sized businesses. Subscribe to our newsletter and join a network of professionals who share your passion for advancing eye care.

Connect With Us

Are you a business looking to list a job or an industry professional with a story to share? Get in touch with our team at Contact Us. We’re always eager to support the eye care community and look forward to connecting with you!

EyeSmart — Where Innovation Meets Opportunity in Eye Care


EyeSmart is an initiative of PlanetVA Pty Ltd. All content of this website is managed by PlanetVA Pty Ltd.

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