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Industry News

05 Nov 2024

Guide Dogs Unveils SeeWay, an Initiative for Low Vision Support

seeway launchGuide Dogs NSW/ACT has announced the launch of SeeWay, a pioneering subsidiary brand and pilot program. This initiative marks the country's first comprehensive support network for individuals living with low vision, setting a new standard in eyecare services.

SeeWay aims to revolutionise how eyecare professionals provide ongoing assistance to those experiencing permanent vision changes. The program is designed to address the needs of individuals affected by a range of conditions, including genetic disorders, macular degeneration, glaucoma, and diabetes-related vision impairment.

Navigate Your Journey with SeeWay is a digital concierge for patients that acts as a complementary service to the care from an eyecare professional and aims to provide information beyond the consulting rooms on lifestyle tips when living changes in your vision. It puts people with vision changes in the best position possible to navigate everyday life with confidence. It provides patients with the following advantages:

  • Free personalised support that assists anyone with permanent changes in their vision to live their best life
  • It takes less than 5 minutes to answer a few questions and receive tailored support
  • Insights based information designed to support patients to continue doing the things they love

SeeWay serves to bridge the gap for the estimated 70,000 Australians who have permanent changes in their vision which is not severe enough to qualify for support or government funding. SeeWay provides people living with vision challenges personalised, reliable information and insights on practical daily living, as well as resources and support networks.

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