Industry News
Safilo and Carolina Herrera Extend Eyewear Licensing Deal Through 2031
Safilo Group has announced the renewal of its global licensing agreement with iconic fashion house Carolina Herrera for the design, manufacturing, and distribution of Carolina Herrera-branded eyewear. The extended agreement now runs through 2031.
Originally signed in 2022, the partnership has seen consistent year-over-year growth, driven by strong market demand and increasing global recognition of the Carolina Herrera eyewear collections. This renewal marks a strategic milestone, reinforcing the successful synergy between Safilo’s design and distribution expertise and Carolina Herrera’s renowned fashion aesthetic.
“We are pleased to extend our fruitful collaboration with a global womenswear brand such as Carolina Herrera and to continue strengthening its brand identity through distinctive and modern eyewear collections, developed through the synergy between Carolina Herrera’s Creative Director Wes Gordon and Safilo’s design and craftsmanship expertise. Looking ahead, our shared vision focuses on expansion in high-potential key markets, product innovation, and a strategic boost to marketing and communication targeting physical points of sale as well as digital channels”, declared Angelo Trocchia, CEO of Safilo Group.
“We are proud to continue our successful partnership with Safilo organization and reinforce the business momentum with creativity, craft and innovation. Throughout our collaboration, the talented Safilo team has demonstrated their commitment to best-in-class design and product development to beautifully represent the Carolina Herrera brand in eyewear – contributing a key strategic category in our product portfolio”, said Emilie Rubinfeld, President of Carolina Herrera Ltd.
