Industry News
ODMA Awards Winners 2023 Announced at O=MEGA23
The highly anticipated ODMA - Awards of Excellence for 2023 were officially unveiled at the O=MEGA23 conference in Melbourne. The prestigious awards ceremony, usually a biennial event, was 'put on hold' for four years due to the challenges posed by the COVID-19 pandemic. Now, it has returned to celebrate and honor the remarkable achievements of industry suppliers.
The awards ceremony, hosted by the Optical Dispensers and Manufacturers Association (ODMA), took place at the O=MEGA23 conference and was attended by industry leaders, professionals, and eyewear enthusiasts from around the world. The winners were presented by ODMA CEO Amanda Trotman and esteemed ODMA board members, adding an air of prestige to the occasion.
This year's Awards of Excellence recognized outstanding products and initiatives in diverse categories. These categories encompassed a wide range of optical industry facets, showcasing the latest innovations in each field. The categories included optical frames and sunglasses, children’s frames, sports eyewear, lens design, lens coatings, optical equipment, over-the-counter products, accessories, and point-of-sale initiatives. In a nod to the growing importance of sustainability in the industry, this year's awards also included a dedicated category for sustainability initiatives.
The winners in each category were selected through a rigorous evaluation process, reflecting the commitment to excellence and innovation that characterizes the optical industry. The Awards of Excellence are not only a recognition of outstanding achievements but also a platform to encourage and inspire further innovation in the field.
Amanda Trotman, Chief Executive Officer of ODMA, expressed her enthusiasm for the return of the Awards of Excellence after a four-year hiatus. She stated, "The past few years have been challenging for all of us, and it's heartening to see how the optical industry has not only weathered the storm but continued to thrive. The Awards of Excellence are our way of acknowledging the hard work, dedication, and innovation that drive our industry forward. We are proud to celebrate the achievements of industry suppliers and look forward to what the future holds."
The ODMA - Awards of Excellence for 2023 serve as a testament to the resilience and ingenuity of the optical industry, highlighting its capacity to adapt and thrive in the face of adversity. The recognition of sustainability initiatives also underscores the industry's commitment to environmental responsibility.
As the optical world continues to evolve and innovate, the Awards of Excellence remain a crucial platform for celebrating achievements and inspiring progress. With each edition, the awards ceremony cements its place as a highlight on the optical industry's calendar, providing a glimpse of the exciting developments that shape the future of eyewear and vision care.
The Awards of Excellence for 2023 complete list of winners are:
Optical Frames - Mens
Winner: Eyes Right Optical
Frame: Face A Face Paris – Neonn
Optical Frames - Womens
Winner: Sunglass Collective
Frame: Kaleos – Faye
Optical Frames (Non-specified Gender)
Winner:The Elusive Miss Lou
Frame: The Sharp New Years Eve
Sunglasses - Womens
Winner: NOO Eyewear
Sunglasses: Cutler and Gross – 9797 CATEYE
Sunglasses - Mens
Winner: SAFILO
Sunglasses: Carrera – Flaglab Style 11
Childrens Frame
Winner: Little4eyes
Frame: Planet Pop – Minke
Sports Eyewear
Winner: EssilorLuxottica
Eyewear:Oakley KATO 90SE
Lens Design
Winner: HOYA
Design: MiYOSMART
Lens Coating
Winner: HOYA
Coating: HiVision Meiryo Diamond
Optical Equipment and Instruments
Winner: BOC
Equipment: Micromedical Devices – VF2000 NEO
Optical Accessories
Winner: Good Optical Services
Accessory:Eyes are the Story
Product Environment (POS/Retail)
Winner: Rodenstock
Product: CNXT Professional
Over the Counter Product Treatments (OTC)
Winner: Optimed
Product: Blephadex Pro
Sustainability
Winner: ZEISS
Product: ZEISS Packaging
Sustainability
Winner: Eyes Right Optical
Project: Project Green
