EssilorLuxottica Unveils HELIX
EssilorLuxottica has introduced HELIX, a pioneering division dedicated to empowering Eye Care Professionals (ECPs) with cutting-edge technology to enhance the efficiency of their practices. HELIX is designed to cater to the complete spectrum of digital requirements in a seamlessly interconnected platform, streamlining tasks from appointment scheduling and ordering to teleoptometry and MVC (Managed Vision Care). Its primary objective is to alleviate the technological and administrative burdens that often overwhelm modern eyecare practices.
The launch of HELIX aligns with EssilorLuxottica's overarching strategy to offer an extensive range of products and services aimed at enhancing the eyecare experience for patients and aiding doctors in the effective management of their practices. As an initial step, HELIX solutions will be made accessible to Eye Care Professionals across North America, enabling them to harness the immense potential of contemporary technology.
This new division harnesses the capabilities of EssilorLuxottica's US digital solutions, including VisionWeb, CLX, 4PatientCare, and Revenue Cycle Management. By transitioning from a historically fragmented approach to a unified, data-driven one, ECPs can anticipate an intuitive user interface that seamlessly integrates various tools into their daily routines. Furthermore, the introduction of a single customer care team will further simplify their experience, freeing them to focus more on their patients and the core aspects of their practice.
“There is a staggering amount of new practice technology available today, which is incredible for the eye care industry, but also really time-consuming for ECPs who are juggling multiple platforms, systems, invoices and service reps. With HELIX, we will completely reimagine the way ECPs can leverage modern technology to run their practices without the headaches we hear about so often. We already have strong and historically effective digital tools in our portfolio including VisionWeb. When we put them into a single interface where all the tools speak to each other seamlessly, it will be like putting a new engine into your practice. This, in turn, gives ECPs more time to dedicate to their patients,” said Fabrizio Uguzzoni, President of Professional Solutions for EssilorLuxottica NA.
According to the company, HELIX represents a pivotal milestone in the journey towards digitizing the eyecare industry, offering Eye Care Professionals a unified platform to enhance efficiency and ultimately elevate patient care.
