EssilorLuxottica Locks in Dolce&Gabbana Eyewear Rights until 2050
EssilorLuxottica has announced the extension of its licensing agreement with Dolce&Gabbana through to 2050, covering the design, manufacture and global distribution of prescription frames and sunglasses under the Italian fashion house's brand. The deal adds roughly 25 years to the existing arrangement and represents one of the longest-horizon brand licences in the optical industry.
“We are very proud of this new agreement, which will allow us to continue supporting Dolce&Gabbana, one of the world’s most iconic brands, on what we see as an ideally endless journey. We feel deeply connected to the fashion house, as it represents a unique expression of style, art and culture. With a twenty-five-year horizon, the collaboration further reflects the evolution of our partnership model, increasingly oriented toward the long term, enabling deep integration of values, strategic vision and product culture and, ultimately, fostering meaningful and enduring progress over time”, commented Francesco Milleri, Chairman and CEO at EssilorLuxottica.
“Since 2004, EssilorLuxottica and Dolce&Gabbana have carried forward a solid partnership, capable of combining strong business results, creative vision, and the development of a shared project. The strengthening of the long-term partnership we are signing confirms the mutual confidence in the future and in the opportunities that both companies will be able to seize by continuing to work together in the years ahead. EssilorLuxottica stands out for its unique know-how in eyewear manufacturing, the high quality and global reach of its retail and distribution network, as well as its constant focus on technological innovation. Dolce&Gabbana is proud to further strengthen this partnership,” said Alfonso Dolce, Chief Executive Officer of Dolce&Gabbana.
Long-term licence agreements of this nature tend to support more consistent product development pipelines and supply chain investment, reducing the uncertainty that can accompany shorter-term deals approaching expiry. The arrangement also reflects continued confidence in the premium and luxury segments of the optical market, which have shown resilience despite broader cost-of-living pressures in key markets.
